Terms and Conditions

Formerly Zen Optimise, Tribe SEO offers search engine optimisation (SEO) training that helps your business grow online.
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Please read these terms and conditions carefully before engaging Tribe SEO for consulting and coaching services. Purchasing training, coaching and/or consulting services indicates acceptance of these terms.

The following are terms of a legal agreement between you and Tribe SEO (“Company”, “we”, “us”). By purchasing coaching, training and/or consulting services from Company or any other property held by Company, you acknowledge that you have read, understood, and agree to be bound by these terms and to comply with all applicable laws and regulations.

1. INTRODUCTION: By continuing to use Company’s business coaching, training and/or consulting services (defined below), you agree to abide by these Terms and Conditions, as they may be amended by Company from time to time in its sole discretion. Please read these Terms and Conditions carefully. As a Client, you agree to be bound by these Terms and Conditions, both for current and for any additional services for which you may contract with Company, including all payment terms (collectively, the Agreement). In this Agreement, “you” and “your” refers to the Client. You agree that any of your agents, representatives, employees, or any person or entity acting on your behalf with respect to the use of the coaching, training and/or consulting services, shall be bound by, and shall abide by, these Terms and Conditions. You further agree that you are bound by these Terms and Conditions whether you are acting on your own behalf or on behalf of a third party, including another Client.

2. LICENSE TO USE WEBSITE AND TRAINING MATERIALS: Unless otherwise stated, we or our licensors own the intellectual property rights in the website and material on the website. Subject to the licence below, all these intellectual property rights are reserved. You may view, download for caching purposes only, and print pages or other content from the website for your own personal use, subject to the restrictions set out below and elsewhere in these terms of use. You must not:(a) republish material from this website (including republication on another website);

(b) sell, rent or sub-license material from the website;

(c) show any material from the website in public;

(d) reproduce, duplicate, copy or otherwise exploit material on our website for a commercial purpose;

(e) edit or otherwise modify any material on the website; or

(f) redistribute material from this website except for content specifically and expressly made available for redistribution (such as our newsletter).

3. SEARCH ENGINE OPTIMISATION (SEO) DISCLAIMER: Your SEO success depends on a number of factors, many of which are out of our control. While we focus on speeding up the learning process, SEO results can take time and will depend on your starting point, your ability to execute, your industry knowledge, how competitive your marketplace is, search engine algorithms and other factors. Google states that “no one can guarantee a #1 ranking” and warns that you should be suspicious of agencies or training companies offering such promises. While our long-tested and proven methods for search engine optimisation have worked many times in the past, we cannot control the search engines’ decisions regarding placement. Therefore, we cannot guarantee a particular position for any keyword or phrase, or be held accountable for any financial loss or loss in any kind due to poor search engine optimisation performance.

4. TERM, PAYMENT & MODIFICATION: For recurring coaching, training, online membership or consulting services- The term of this Agreement shall begin and become effective as of the sign-up date, which coincides with initial payment. The term shall continue as follows unless otherwise mutually agreed upon in writing. This Agreement shall renew at the end of each 30-day period for a successive 30-day term unless either party provides written 5-day notice of its intention not to renew or if both parties agree to enter a new contract term for a determined time period. Any and all “one-time” purchases (Strategy Sessions, Events, In-Person Consulting) shall not be tied to any other services or subject to this Agreement unless otherwise specified by the client. Client agrees to pay to Company all applicable charges, in accordance with the payment terms and conditions and/or payment plan mutually agreed upon, including, if any, all applicable taxes. If any mutually agreed upon payment terms of additional services requested by you are different than the terms set forth in these Terms and Conditions, the payment terms for the additional services shall apply to those services. Client agrees that any setup fee (or similar one-time payment depending on the service selected by Client) is nonrefundable as it is applied to costs immediately incurred by Company in initiating services.Client understands and agrees that the Coaching, Training, Online Membership and/or Consulting Services are billed one month in advance. In addition, if Client has elected to pay Company by credit card, Client agrees to authorize Company to charge its credit card in advance for such payments and for any amounts owed under this Agreement.In the event collection proves necessary, the Client agrees to pay all fees (including all attorneys’ fees and court costs) incurred by that process. You understand that Company may modify its standard terms and conditions and service offerings from time to time and that Tribe SEO reserves the right to adjust the pricing of such services. Following the fulfilment of initial contract terms, Clients in month-to-month contracts may be subject to revised terms and conditions and/or pricing.

5. METHOD OF PAYMENT: Client must set up direct withdrawal from a valid, sufficiently funded bank account, provide a valid credit card with sufficient credit, or maintain a deposit with Company that Company can bill for all contracted Services.

6. REFUND POLICY AND CANCELLATIONS:

A) ONLINE PRODUCTS: The product and/or services referenced herein is sold with strictly no refund after the 30-calendar day trial period. All cancellations within 30 calendar days of purchase need to be submitted in writing to support [[at]] www.tribeseo.com. Cancellations shall take effect within a 5-day period after the written request and the client’s credit card will not be charged again.

B) IN-PERSON TRAINING: In-Person training can substitute delegates at any time.

Cancellations and transfers for in-person training are subject to:

More than 28 days: 0% Transfer Fee | 0% Cancellation Fee

Between 22 and 28 days: 0% Transfer Fee | 10% Cancellation Fee

Between 15 and 21 days: 10% Transfer Fee | 25% Cancellation Fee

Between 7 and 14 days: 25% Transfer Fee | 50% Cancellation Fee

Less than 7 days: 50% transfer Fee | 100% Cancellation Fee

C) PHYSICAL PRODUCTS: Any orders of physical products must be returned within 30 days (in original condition) to be eligible for a refund.

7. SERVICES PROVIDED: Coaching, Training and/or Consulting Services are the process by which Company will help you grow your business via proprietary systems, frameworks and advice. Though Company cannot guarantee specific results, we proactively seek to provide high-quality advice and systems that maximize the Client’s return on advertising spending.

8. OWNERSHIP OF NON-CLIENT PROPERTY: Title and full ownership rights in and to the Coaching, Training and Consulting frameworks, strategies and systems, together with any and all ideas, concepts, computer programs, and other technology supporting or otherwise relating to Company’s operation of the Company network and website(s) (collectively, the “Company Materials”), shall remain at all times solely with Company and/or with the respective outsourced service provider or author. Client acknowledges that it has not acquired any ownership interest in the Company Materials and will not acquire any ownership interest in the Company Materials by reason of this Agreement.

9. NO LICENSE: Nothing contained in this Agreement or use of Coaching, Training and/or Consulting Services should be understood as granting you a license to use any of the trademarks, service marks, or logos owned by Company or by any third party.

10. CONFIDENTIAL INFORMATION: All information disclosed by Company to Client shall be deemed Confidential Information, regardless of whether marked or identified as “CONFIDENTIAL” or “PROPRIETARY.” Notwithstanding anything to the contrary, Confidential Information shall also include, and the provisions of this Agreement shall apply to any other information in oral, written, graphic or electronic form which, given the circumstances surrounding such disclosure to or learning by Client, would be considered confidential.

11. RESTRICTIONS: Client shall not in any way: (i) disclose or otherwise transfer Confidential Information to any third party at any time, including consultants, except as approved by Company in writing in advance; (ii) use (except as specifically permitted in writing by Company), copy. Modify and/or transfer the Confidential Information and/or merge the Confidential Information with any other technology, formula or materials; (iii) to the maximum extent permitted by applicable law reverse engineer any of the Confidential Information; and/or (iv) disclose the parties’ discussions about the Confidential Information. Client agrees that it will disclose the Confidential Information only to its employees who have a specific need to know regarding the Coaching, Training and/Consulting Services and only to the extent necessary for such purpose.

12. YOUR SITE: You hereby acknowledge that Company is not responsible for the maintenance of your website(s); nor is Company responsible for order entry, payment processing, shipping, cancellations, returns or customer service concerning orders placed on your website(s). You further acknowledge that your site does not contain any Company-owned or licensed content, including but not limited to any Company search listings, except pursuant to a separate signed affiliate agreement with Tribe SEO.

13. CLIENT REPRESENTATIONS AND WARRANTIES: Client represents and warrants to Company that for the term of this Agreement, this Agreement constitutes a valid, binding, and enforceable agreement in accordance with its terms; Client is the authorized owner or representative of the website(s) for which Coaching, Training and Consulting Services will be performed; and Client’s website will not violate any applicable law or regulation; does not infringe upon in any manner any third party rights, including but without limitation to copyright, patent, trademark, trade secret, or other intellectual property right or right of privacy or publicity; is not false or misleading; has not and will not result in any consumer fraud, product liability, breach of contract, injury, damage, or harm of any kind to any person or entity; is not defamatory, libelous, slanderous, or threatening; is free of viruses; does not contain, promote, or offer any form of spyware, adware, or other advertising or information collection software; and/or does not contain, link to or promote any of the following: violence, hate crimes (whether racial or otherwise), illegal activities, discrimination based on race, sex, religion, nationality, disability, sexual orientation, or age.

14. CLIENT COVENANTS: Client further agrees to perform as follows:Client will not hold Company or its affiliates liable or responsible for the activities of visitors who come to Client’s website(s) through Coaching and Consulting Services.If Client sells or promotes adult materials, alcohol or tobacco products, or other age-restricted products and/or services, Client will: (i) have age verification on its sites’ home page and in the sales process in compliance with all applicable laws and regulations; and (ii) shall not offer such products and/or services in jurisdictions in which they are prohibited or are in any way restricted.

15. CLIENT INDEMNIFICATION OBLIGATIONS: Client agrees to indemnify, defend, and hold harmless Company, its distribution partners, its licensors and licensees, and affiliated companies, and any of their officers, directors, employees, representatives and agents, from and against all claims, actions, liabilities, losses, expenses, damages, and costs (including, without limitation, reasonable attorneys’ fees) that may at any time be incurred by any of them by reason of any claims, suits, or proceedings (collectively being referred to herein as a “Claim”) for, including without limitation, libel, violation of right of privacy or publicity, copyright infringement, trademark infringement, or other infringement of any third party right, fraud, false advertising, misrepresentation, product liability, or violation of any law, statute, ordinance, rule, or regulation throughout the world in connection with Coaching, Training and Consulting Services performed on behalf of Client, Client’s website(s) or contents therein, Client’s conduct, acts or omissions, or any alleged or proven breach by Client of any term, condition, agreement, representation, or warranty herein, excluding any Claim that arises solely from the acts or omissions of Company or its agents or employees. Company will notify Client of any claim, action, or demand for which indemnity is required in the reasonable opinion of Company and will cooperate reasonably with Client at Client’s expense. At the election of Company, Client shall advance to Company amounts in satisfaction of such Claim, which Company may hold in escrow pending resolution of such Claim. The law firm Client chooses to defend Company must be experienced in defending similar claims and will be subject to Company’s approval, which will not be unreasonably withheld. Client may not settle any lawsuit or matter relating to the culpability or liability of Company without the prior written consent of Company. Company will have the right to participate in any defence of a claim and/or to be represented by counsel of its own choosing at its own expense. Without limiting any rights and remedies hereunder or under applicable law, Company shall have the right to set off any liability of Client to Company with respect to a Claim against any amounts held on deposit with Company by Client.

16. LIMITATION OF LIABILITY AND WARRANTY DISCLAIMER: Company makes no representations or warranties relating to the results of Coaching, Training and Consulting Services, including, without limitation, the number of impressions or click-throughs and any promotional effect or return on investment thereof. As Company relies on third parties for certain data, Company makes no guarantees regarding the accuracy, reliability, or completeness of any usage statistics.In no event shall Company be responsible for any consequential, special, lost profits, or other damages arising under this Agreement. Without limiting the foregoing, neither party shall have any liability for any failure or delay resulting from any condition beyond the reasonable control of such party, including but not limited to governmental action, fire, flood, earthquake, power failure, riot, explosion, labor, or material shortage, carrier interruption of any kind or work slowdown.

17. SUCCESSORS AND ASSIGNS: Subject to the limitations set forth herein on assignment of this Agreement or the rights hereunder by Client, all of the provisions of this Agreement shall be binding upon and inure to the benefit of the parties hereto and their respective heirs, if any, successors, and assigns.

18. HEADINGS: Section headings are not to be considered a part of this Agreement and are not intended to be a full and accurate description of the contents hereof.

19. WAIVER: Waiver by one party hereto of breach of any provision of this Agreement by the other shall not operate or be construed as a continuing waiver. No waiver of any breach or default of this Agreement by either party hereto shall be considered to be a waiver of any other breach of default of this Agreement.

20. ENTIRE UNDERSTANDING: This document and any exhibit, schedule, or other supplementary document attached constitute the entire understanding and agreement of the parties, and any and all prior agreements, understandings, and representations are hereby terminated and cancelled in their entirety and are of no further force and effect.

21. ATTORNEYS’ FEES: In the event a dispute arises between the parties hereto, then the prevailing party in such dispute, whether or not a final decision is ultimately rendered by the court, shall be entitled to receive its attorneys’ fees reimbursed from the non-prevailing party.

22. NO THIRD PARTY BENEFICIARIES: The covenants, undertakings, and agreements set forth in this Agreement are solely for the benefit of and enforceable by the parties or their respective successors or permitted assigns.

23. SURVIVAL: The sections of this Agreement that address or govern matters or circumstances that could occur after termination of this Agreement shall be interpreted to survive any such termination.

24. EXECUTION: This agreement is executable upon successful payment from Client. By purchasing coaching, training and/or consulting services from Company or any other property held by Company, you acknowledge that you have read, understood, and agree to be bound by these terms and to comply with all applicable laws and regulations.

Happy Clients

"Joe was absolutely fantastic. Clear, easy to understand and extremely interesting. Way surpassed my expectations. Made something intimidating seem completely doable. Can't wait to get started and use all my learnings to improve our website."
Saskia Sidey, Leon Restaurants
"The search engine optimisation course was really good. It taught me how to manage SEO from a client perspective. The tools introduced are brilliant and really easy to work."
Lan Wang, Aol
"The SEO training was full of useful info and flexible and personal enough to fit it to my needs. Great!"
Jakub Sobik, Anti-Slavery
"The SEO training was excellent. Firstly, it’s a subject that’s invaluable for achieving success in the internet space we work in today. Secondly, the course was run in a professional way. And finally, the trainer clearly knows his stuff and enjoys sharing his knowledge."
Monica Kaiser, Direct Gov
"Our SEO course was brilliant. We wanted a deeper insight to SEO techniques and practices as we had a basic understanding and wanted more information on what we could be doing. Joe provided an excellent course and also showed us lots of useful software and sites for use in our job."
Hannah Isaacson, Eurostar
"Really interesting course aimed at our UX/Designers and Developers. Both groups found it highly informative and interactive in ways to improve natural SEO and where the future of SEO lies. Highly recommended!"
Lawrence Hunt, BAE Systems
"Joe provides a comprehensive overview of the topic, broken down into easily-digestible morsels, as well as great training materials. I wholeheartedly recommend the SEO Training for anyone interested in the subject, whether for work or hobby purposes."
Alex Johnson, Sky
"Joe was, first and foremost, very clear in his approach – he highlighted tips that will be of much use in our day to day working life and provided information relative to our particular field, be it the enhancement of product copy or social media. I would definitely recommend Joe to other businesses."
Nicola Copping, Harrods
"I have an understanding of SEO but with the help of Joe’s guidance, delivery and making good use of examples and explaining it in a way that made sense, it allowed for more of an interest and an insight. I would definitely recommend him to anyone interested in this area. "
Joey Cannon, University of Bath
"Very useful course, packed with lots of practical tips and tools to advance your understanding of SEO. Also great for equipping you to deal knowledgeably with a search agency, and more importantly, revealing where your budget can often be saved by doing it."
Lauren Kreisler, Official Charts
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