SEO Training for PR Specialists

Discover how to make your PR skills more valuable. Whether you work in-house or for an agency, learn current content promotion techniques that will earn you a larger slice of SEO traffic, backlinks and brand exposure.

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Featured SEO Courses for Public Relations Specialists

Rather than teaching you everything about SEO, our SEO Custom package lets you pick the three SEO courses most relevant to PR. That way, you save time by focusing on what’s most important to your job. We recommend:

Content Marketing

Content Marketing

SEO Custom By Joe Williams

Advanced Link Building

Advanced Link Building

SEO Custom By Joe Williams

As a public relations professional, you know the power of content promotion. Our content marketing course teaches you how to make your content go further, earn backlinks and get picked up by credible industry websites.

If you see the value in building backlinks but don’t want to focus on creating content, our Advanced Link Building course may be a good fit for you. Backlinks are links from external websites. In addition to boosting your SEO reputation, they provide a good source of referral traffic.

The competitor research course will teach you how to find out what SEO and PR strategies your competitors employ. You’ll be able to learn what keywords they use, what backlinks they have acquired and what content has performed best on social media.

SEO Custom: Personalise Your Learning

Pick any 3 SEO Custom Courses

If you find the Content Marketing, Advanced Link Building or Competitor Research courses aren’t the right fit, choose any three courses from our SEO Custom package, which also includes our SEO Core courses. If you want all the SEO Core and SEO Custom courses and more, check out our SEO Complete package.

Plus, 9 SEO Core Courses

9 mini SEO courses

SEO Core By Joe Williams


Learn Anywhere. Any Device. Anytime.

Online SEO Training

Our SEO courses play-friendly on any online device, so you have the freedom to take it wherever you go. You’ll learn SEO through engaging video lessons and we’ll always walk you through the practical steps you need to take next. 

Snackable lessons

Snackable lessons

Short, sweet, and extremely filling: our bite-size lessons are easy to follow and to the point.

Stay up-to-date with Google

Stay up-to-date + retrain

SEO and search engines change fast. We stay up-to-date so you can too.


PDF downloads

Execution is key. Become a task master by using our downloadable PDFs, frameworks and action plans.


Video + text

Take control of your SEO. Through fun, informative videos that reinforce learning through reading transcriptions.


Assignments + quizzes

The best way to learn is by doing. Practice your knowledge and test it through our assignments and quizzes.

Free updates + lifetime access

Free updates + no hidden costs

Future updates to all our SEO courses are inclusive of the price you pay when you sign up.

Next Steps

Enroll online or contact us to discuss whether the SEO  core course is light for you. We have lots of happy customers because we really know our stuff.